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Moving Picture World, New York, December 11, 1915.

Carlton Theatre, exterior by day, Johannesburg, undated,

Theatres in early Johannesburg

& Our Cinematographic Cartoons. No. 45. The Penalty of Fame

      If Charlie Chaplin came to England in order to escape

the attention lavished upon him by the American public, he would

fail dismally. Our Cartoonist thinks it is impossible for

Charlie to escape attention anywhere.

      1. Charlie leaves for England. 2. In England. 3. In France.

  1. 4.In Central Africa. 5. At the North Pole. 6. And

even in St. Helena he is welcomed by Napoleon‘s Ghost!

(...) Pictures and The Picturegoer, London, Oct. 16, 1915


„He was and is superb“

Editorial content. „South African Letter

                                                               October 10, 1915

      Charles Chaplin in South Africa – Essanay Comedies

      Break Up the Dutchman‘s Gravity

      IN less then a month, Charles Chaplin has come to be

known throughout the land, even the Dutch South

Africans laugh over his antics, and as Edwin Adeler of the

Carlton theater, Johannesburg, puts it:

      Awful the case of the Rev. Van Nickerk,

      Thought he entered a Dutch Reformed Free Kirk,

      Found it was the Carlton and laughed himself sore.

      Let us sing hymn number seventy-four.

      In Keystone comedies Chaplin was enjoyable, but in the

Essanay productions he was and is superb, and his

antics brought smiles to the toughest grouch in the audience.

What has popularized him so greatly is the publicity

campaign through the medium of the popular weeklies

published in England, namely „Pluck,“ „Answers,“

and „The People.“ The first named is well read by the

juveniles, and naturally, as photogravures

are given away, Chaplin soon became well known.“

      Carlton theater, Market Street, Johannesburg.


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