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Burlesque on Carmen Clippings 96/101

Moving Picture World, New York, August 19, 1916.

Charlie Chaplin‘s Burlesque on Carmen Scenes

& California Theatre, exterior by day, Chicago, undated,

postcard in color, Cinema Treasures, detail

& If you had a tip on a sure thing would you back it with

all you had?

      Let us tip you to the fact that

      Charlie Chaplin‘s

      Burlesque on

      „Carmen“

has made big money for every exhibitor using it.

      V. L. S. E. Service

      Essanay

(...) Moving Picture World, Aug. 26, 1916


„Put the Chaplin doll in center of the card“

Editorial content/Advertisement. „Stunts.“

      F. H. Franke, of the California, Chicago, sends in some

      stunts.“ (...)

      „The next stunt was to advertise Chaplin´s Carmen. I went and

bought a thirty in. high Chaplin doll built an ,A‘ sign out

of two one sheet frames and in front of frame placed a large

card 28 x 44, put the Chaplin doll in center of the card and

on each side reading matter as shown on enclosed photograph.

The stunt was also created an extraordinary amount of

curiosity and business. If you think it worth while, pass it along.“ (...)

      „The text in full reads:

      My face is my fortune, the pretty lady said

to Charles Chaplin. He said, My fortune are my feet,

worth $670,000 a year.“ (...)

      California, 3434 West 26th Street, Chicago.

      Essanay‘s Carmen Fake.


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